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Why the Brentwood Jr. Might Be the Only Helmet Your Child Will Wear Without Complaining

by Paul McGurran

Let’s be honest: getting your kid to wear a helmet without a meltdown is like asking them to eat broccoli at a birthday party. But the Bern Brentwood Jr. it’s a game changer, whether your child is biking, skating, or scooting, this helmet doesn’t just protect their head, it protects your peace of mind. This isn’t just another bulky, uncomfortable helmet they’ll "accidentally" forget. It’s sleek, lightweight, and stylish enough that your kid will actually want to put it on. Here's why this might be the only helmet they don’t fight you on.

1. Grown-Up Style for the Cool Kids

If your child is in that phase where everything needs to be "cool" or it’s a no-go, the Brentwood Jr. gets it. It’s got that minimalist, streetwear-inspired design that looks just like the helmets older kids and adults wear. Translation: no cartoon characters, no awkward colors, no drama.

Perfect for: kids who want to look like their older siblings, TikTok skaters, or just avoid the "baby helmet" look.

Key Features:

  • Modern, low-profile shape inspired by the Brentwood 2.0

  • Matte color options (Black, White, Purple Tiger) that feel elevated

  • Visor design that adds extra edge and sun protection

  • Grown-up design that mimics adult helmets

2. Built-In MIPS Protection (Even If They Don’t Know What That Means)

You want safety. They want style. The Brentwood Jr. Purple Tiger delivers both. MIPS (Multi-directional Impact Protection System) is a serious tech upgrade that reduces rotational forces from angled impacts. In other words, it helps protect their brain better than standard helmets.

Perfect for: peace-of-mind parents and accident-prone kiddos.

Key Features:

  • MIPS safety system built in

  • Protects against rotational impact forces

  • Meets all the top safety standards for bike helmets

  • Designed to absorb and redirect energy from falls

3. Fit That Grows With Them

Kids grow like weeds, and buying new gear every six months is not it. The Brentwood Jr. features an adjustable fit system so it lasts more than just one season. It’s snug without being tight, secure without being annoying.

Perfect for: parents tired of upgrading helmets every time their kid eats a growth spurt.

Key Features:

  • EZ-Fit system for adjustable sizing

  • Fits most kids ages 5–9

  • Comfortable chin strap with secure buckle

  • Lightweight design that doesn’t strain necks

4. Comfort That Keeps It On Their Head (Not the Floor)

The number one reason kids ditch helmets? They're uncomfortable. The Brentwood Jr. is lined with cushy padding and features breathable materials so your kid won’t feel sweaty, itchy, or annoyed.

Perfect for: hot days, long bike rides, and easily irritated kids.

Key Features:

  • Moisture-controlling padding

  • Breathable liner keeps sweat under control

  • Lightweight shell for all-day comfort

  • No bulky parts poking or squeezing

5. A Helmet That Grows With Their Style

Kids change their minds about everything. One day it’s dinosaurs, the next it’s skateboarding or rollerblading. The Brentwood Jr.  keeps up with all of it. It’s built for multiple activities and seasons.

Perfect for: multipurpose riders and style-chameleons.

Key Features:

  • Bike and skate certified

  • All-season liner compatible (winter kits sold separately)

  • Works with scooters, bikes, skates, and more

  • Timeless design, they won’t grow out of visually

Final Thoughts: The Helmet That Ends the Morning Battle

The Brentwood Jr. is more than just safe, it’s cool enough to pass the vibe check and smart enough to satisfy parents who care about quality.

You get the tech. They get the aesthetic. Everyone wins.

Shop the full Brentwood Jr. range now at Tomorrow.ie and finally cross "helmet fight" off your morning routine for ever.

 

by Paul McGurran